Security principles that guide every decision.
MarginLab is developed with a practical security mindset focused on responsible data access, limited permissions and continuous improvement.
Privacy by Design
Data protection is considered when features are designed, not added as an afterthought. We aim to collect and process only what is reasonably necessary to provide MarginLab.
Limited Access
Access to merchant information should remain limited to the permissions, systems and people required to operate, maintain and support the service.
Continuous Improvement
Security is an ongoing process. We review how MarginLab is built, maintained and operated as the platform, its features and its responsibilities continue to evolve.
We avoid making broad security promises that cannot be meaningfully verified. Our goal is to communicate clearly, reduce unnecessary data access and improve our practices as MarginLab grows.
How MarginLab protects your store.
Security is built into the way MarginLab connects to Shopify, accesses store information and delivers profitability insights.
Official Shopify Authentication
MarginLab connects to your store using Shopify’s official authentication process, ensuring merchants always control which permissions are granted.
Limited Permissions
We request only the Shopify permissions required to deliver MarginLab’s features and continuously review those permissions as the platform evolves.
Purpose-Driven Data
Store information is used to calculate profitability metrics, generate insights and provide the features available inside MarginLab.
Responsible Operations
As MarginLab grows, security practices continue to evolve alongside new features, platform improvements and changing merchant needs.
Your Shopify store remains yours.
MarginLab is designed to help merchants understand profitability—not to take control of their business. You decide when to install the App, which permissions to grant and when to remove access.
Why MarginLab requests store access.
Every permission requested during installation has a specific purpose: to analyze your store and provide the profitability insights available inside MarginLab.
What MarginLab needs
Used to calculate revenue, costs, margins, discounts, refunds and profitability metrics.
Used to analyze product performance, pricing and profit opportunities.
Required to connect your Shopify store and personalize the MarginLab experience.
Our commitment
Permissions are requested only to support the features available inside MarginLab.
You decide when to install the App, grant permissions and remove access.
We believe merchants should understand why information is requested—not simply accept it without explanation.
Permissions should always have a purpose.
Our philosophy is simple: every piece of information requested from your Shopify store should help deliver a feature that creates value for your business. Nothing more.
Security is an ongoing commitment.
Building secure software isn’t something that happens once. It’s a continuous process of improving the platform, reviewing decisions and adapting as MarginLab evolves.
Continuous Improvement
Security practices evolve together with new features, platform updates and merchant needs.
Regular Review
We periodically review how MarginLab accesses data and delivers functionality to ensure our approach remains appropriate.
Transparency
We prefer clear explanations over technical buzzwords, helping merchants understand how MarginLab works and why.
Trust is earned through responsible decisions.
Rather than claiming to be perfect, we focus on building MarginLab responsibly, communicating openly and continuously improving the way we protect merchant information.
Found a potential security issue?
We appreciate responsible reports that help us identify and address potential security concerns. Please provide enough detail for us to understand and investigate the issue.
- A clear description of the issue
- The affected page or feature
- Steps that may reproduce the behavior
- Relevant screenshots or technical details
Questions about how MarginLab handles security?
Contact us for questions about Shopify permissions, merchant data, privacy or the security practices described on this page.
support@marginlab.netUpdates to this page
We may update this page as MarginLab evolves, new features are introduced or our security and data-handling practices change. The latest version will always be published here.